Darren Leader Studio

Month: April 2016

Kickstarting the Honest Campaign

Third year undergraduates at Norwich University of the Arts are currently working toward to their final submission and assessment. And then in May they begin building their degree show.

BA Graphic Communication students already have cause for celebration as they have created another successful Kickstarter campaign. The money raised will help fund their degree show booklet and publicity materials such as posters, badges and bags. This year’s visual identity and theme is ‘Honest’, which playfully references the BA Hons title of their degree. But it is more than just clever typo word-play, ‘Honest’ aims to ask industry professionals to reveal details on their practice and reflection on the industry.

Large format questionnaires have been sent out and once returned will be reproduced in an exclusive publication available at this year’s degree show. It will be a memorable item to compliment the degree show booklet which will feature examples of work from this year’s graduates.

Here’s a film of Graph Comms pitching their Kickstarter.

Thanks to all who supported this year’s Kickstarter campaign, you will receive exclusive rewards in early summer.

Norwich University of the Arts Degree Show 2016 will be open to the public on 1st June. Honest.

Follow the progress of NUA Graph Comms via Instagram

‘Honest’ identity designed by Robin Barnes.

Press-pass Preview

Here’s an exclusive shot of the latest Studio project, on press and ready for approval.

It’s the Studio’s first collaboration with Singular Publishing for a book entitled, ‘Warli: An Artists’ Exchange’ and is a beautiful collection of Indian art. More details to follow once we complete portfolio photography.

It was important to press-pass the front cover as we wanted a warm black. Spoiler alert: 100% black / 40% magenta.

Photo: Steven Pyke, Page Bros. Thanks Steve!