Darren Leader Studio

Month: November 2011

History of Advertising Trust

Whether you are a design student or have been working in the creative industries for years, The History of Advertising Trust is a treat. By visiting their fascinating archive, you can discover the original artwork of some of the most famous advertising of the last 100 years.

My selected favourites were the endlessly inventive Silk Cut adverts – still pristine and preserved. Plus, a recruitment campaign for Barclays which provided a masterclass in copywriting.

It’s a great resource for researching old campaigns and brands, and handling the original artwork is a thrill.

www.hatads.org.uk