Darren Leader Studio

University of East Anglia
Working Life

The University of East Anglia recruits staff and academics worldwide – Studio created a booklet which highlights the university’s expertise but also the UK’s eastern region as a place to live.

Together with Tom Albrighton of ABC Copywriting, Studio planned to tell the stories of present UEA employees and how they’ve settled at work and at leisure. Through a series of interviews, themes of work, culture, countryside and career opportunities were explored. The title ‘Working Life’ suggested itself as a natural progression from the UEA’s ‘Live Learn’ undergraduate campaign.

Photography direction was inspired by the portrait photography of Annie Leibovitz and the classic 1960s Sunday Times Colour Supplement.

Photography by Andi Sapey
Copywriting by ABC Copywriting